You've just purchased a shiny new smartphone and start downloading mobile apps. You download cool apps. Smartphone mobile security is the last thing on your mind. Soon your phone's screen fills … [Read more...]
Mobile and New Media Marketing Consulting
Brian Prows
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Mobile Barcode Technology Improves Marketing for Brands
Podcast: Play in new window Mobile Barcode Technology Mobile barcode technology, first developed and used in Japan, has dramatically improved direct marketing results for Brands, advertisers, mobile carriers, handset manufacturers and publishers. 2D mobile barcodes are used in direct response, multimedia marketing and promotional campaigns. Mobile barcode technology, companies, such as 3GVision, Neustar, NeoMedia and others are [...]
Mobile AntiVirus Software from AVG Keeps You Safe
Podcast: Play in new window Now that you’ve protected your personal computer with antivirus software, it’s time to zap those mobile electronic bugs before they invade your smartphone. Here’s a list of the top ten 2012 mobile antivirus software products. Tony Anscombe, who has the auspicious title of “Ambassador of Free Products” at AVG, says [...]
Mobile Marketing with Michael Becker
Podcast: Play in new window Michael Becker, a mobile marketing expert and evangelist, is on a mission to explain why mobile is essential for marketing and advertising campaigns. In this second of a two-part podcast interview, Michael discusses mobile marketing’s global growth, research and practical marketing tips. Michael Becker is a leader, teacher and entrepreneur in the [...]
Business Mobile Website Launches – MobileDiscoveries
Business mobile website MobileDiscoveries recently launched. MobileDiscoveries Radio, a new site offering daily articles and audio shows about mobile business ideas that increase revenues and ROI. MobileDiscoveries covers a range of mobile and wireless topics including emerging mobile technologies, mobile marketing, wireless health and mobile commerce. Articles and radio shows focus on important mobile, wireless or [...]
Mobile Privacy Hits Pandora Again as Smartphone Sales Soar
Podcast: Play in new window Things are heating up in Washington. No, it’s not reconciling a one trillion plus budget before the government shuts down. It’s consumer mobile privacy and Pandora Media, the Internet radio company that’s going public with an IPO. According to the LA Times, a federal grand jury would like to talk with [...]
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